Alternative Media Expo ‘10 – We Need Your Swag!

by NOCM on February 20, 2010

The New Orleans Craft Mafia is proud to once again sponsor the Alternative Media Expo, presented by Antigravity Magazine.  The Alternative Media Expo ‘10 is scheduled for Saturday, April 17th from noon-6pm at the warehouse in the Contemporary Arts Center (900 Camp Street, New Orleans, LA), and will feature tons of exhibitors with comics, ‘zines, fashion, crafts, music, film, design, community activism and much more!

Admission is $5, and the first 100 paid attendees through the doors will receive swag bags courtesy of the New Orleans Craft Mafia: a reusable shopping bag filled with freebies and product samples from various indie businesses. These bags present a great opportunity to get the word out about your business, band, or organization. Vendors exhibiting at the Expo are also highly encouraged to participate in the swag bags and leave a lasting impression on visitors.

Get the word out to this diverse group of customers who seek to support independent businesses by including your product samples in these swag bags. Product samples may include, but are not limited to: CD/DVD samplers, comics and magazines, small jewelry or accessory samples, t-shirts, blank notecards or stationery, sample size soaps or cosmetics, gift cards, or other small samples of your products. If you choose to send in samples, we ask that you send a minimum of 25 samples.

Some swag suggestions include, but are not limited to: coupons, stickers, buttons, magnets, pens, etc. We ask that you do send actual swag items and not just promotional materials such as business cards or flyers. You may attach business cards, etc., to any donated swag, of course. (If we receive ONLY business cards or fliers from you, they will NOT be included in the swag bags.) If you are interested in sending in swag material, we ask that you send in the full amount of 100 items.

The deadline for sending in swag & samples is Wednesday, April 7, 2010. Items may be sent to:

New Orleans Craft Mafia swag bags
c/o Kerry Fitts
P.O. Box 791922
New Orleans, Louisiana 70179-1922

Those interested in dropping off samples and swag locally in New Orleans may bring them by UP/ Unique Products at 2038 Magazine Street during regular business hours (Monday-Saturday 11am-6pm, Sunday noon-5pm). Please make sure your items are marked as being for the New Orleans Craft Mafia / Alternative Media expo swag bags.

For more information on contributing to the swag bags, please email mallory [!AT] neworleanscraftmafia.com

{ 9 comments… read them below or add one }

Barbra February 22, 2010 at 5:44 pm

Hi,
I’d love to participate & send some things in but,feeling dumb, what is ’swag’? I’m not familiar with that term except for ugly drapes or curtains!
Thanks,
Barbra

admin February 22, 2010 at 6:00 pm

Barbra, no worries! “Swag” is basically freebies that you give out to potential customers to let them know about your business. Swag might include buttons, badges, pins, stickers, coupons, magnets, pens, or product samples like CD/DVD samplers, comics and magazines, small jewelry or accessory samples, t-shirts, blank notecards or stationery, sample size soaps or cosmetics, gift cards, or other small samples of your products.

For our purposes, “swag” needs to be more than just a business card or a flier, but if you’d like to send something like what is mentioned above, you are welcome to include business cards along with the freebies!

Wendy Waren February 24, 2010 at 4:09 pm

Kerry,

I just dropped off 100 We Live To Eat bumper stickers for the Alternative Media Expo swag bags. We Live To Eat is a new campaign to encourage locals to dine out more often and spread the word!

No city in the world can match New Orleans’ culinary prowess. Join us in celebrating this treasured status. Living life, as only we can, was never so delicious.

annmarie February 25, 2010 at 2:25 pm

Please clarify, are samples different than swag, and o you need 25 or 100? Thanks.

If you choose to send in samples, we ask that you send a minimum of 25 samples.
If you are interested in sending in swag material, we ask that you send in the full amount of 100 items.

annmarie February 25, 2010 at 2:36 pm

sorry, just re-read and see the difference (coupons/pens vs. actual merch)
no nee to respond. I will spread the word!

admin February 25, 2010 at 3:22 pm

Wendy, thanks for the stickers, your campaign sounds great!

annmarie, you’ve got it! 25 is the minimum for actual product samples, but if you’re contributing coupons, stickers, buttons, etc, we need the full 100. Basically if it’s a higher value item or sample you can send a minimum of 25 but for material that is strictly cheap promo items, we need the full amount. Thanks!

Rex March 1, 2010 at 1:39 am

I’ve got to re-up some stickers, but I’ll try to get you some here in the next few.

Rex
N.R.

admin March 1, 2010 at 2:39 am

Thanks Rex, that sounds great!

The InkWell Press April 7, 2010 at 1:17 am

Id like to bring some stickers by for my company/brand. Ill bring them to UP tomorrow. thanks

-Gabe

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